Tuesday, 14 October 2008

Other side of the coin

Abbreviated copy of Eilidh's email to Edensor Technology College in Longton, Stoke-on-Trent,

Dear Mr Mercer,
I have just returned from a speaking tour in Australia to read in the press about the reaction to your planned staff training event in Marbella.
It seems crazy that this had to be cancelled and so short-sighted in respect of the authority, some parents and local government officials.

I have spoken at conferences in UK where the delegate rate is far higher than your planned expenditure.

Well done for trying to raise the staff morale in terms of self-esteem and self-worth. What a wonderful training treat you had prepared. Your staff would have returned refreshed, valued and inspired.
Mr Meredith, Stoke Mayor, certainly has a lot to learn about leadership and motivation. His small minded attitude seems to abound at present. Did he not stop to consider the positive effect your trip would on your staff have in terms of team building, self confidence, self-respect and worthiness.

And I wonder how staff morale now as a result of the cancellation?


Is there a forum or link where I can post my comments? I work with education establishments all over the world and would be happy to share my opinion with your critics.

If there is anything I can do to support you, please let me know. If you wish to comment or add your support follow this link.

Read more on http://news.bbc.co.uk/1/hi/england/staffordshire/7647891.stm

2 comments:

Andrew said...

As I see it this proves the power of the press. When the media took hold of the story and ran with it in a negative fashion the result was the trip had to be cancelled.
Next time get the media on the side of the school...

Eilidh said...

I agree Andrew. Getting the press on board is vital. Sadly, once the media take a story - even if you have the best press release in the world prepared for them - you are at mercy of what makes good copy.

The truth often lies in what is omitted - not just what is printed. For example the main news coverage did not mention that the college had already successfully organised 2 previous staff events in Marbella - and both without complaint.